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A-ha! Publications

A-ha! offer a suite of local and informative guides designed to meet the needs of target audiences when they are most receptive to the content within. Our publications are designed to take advantage of our literature display infrastructure which makes them uniquely accessible and relevant.

A-ha! guides all share the following characteristics:

Lake District Events Guide

front-cover-2021-events-guide.pngThis A5 guide is packed full of details on free and paid-for events throughout Cumbria, The Lake District throughout the year and is a comprehensive guide for locals and visitors alike.

This 96-page A5 guide is packed full of details on local information, free and paid-for events from April-December and is now one of the most eagerly anticipated publications within the region. It is retained by residents and tourists alike and is distributed by A-ha! through our standard leaflet rack network in Cumbria and TICs.

The 2021 events guide will be produced in printed and digital format and will be in place for the Easter holiday.

The digital format will allow for changes to be made/events to be added at shorter notice.

Circulation will be in the region of 60,000 copies.

View a digital copy of the 2020 Cumbria Guide here.

For your free event listing in the 2021 Events Guide, please click here.

Expanding in 2021 “Unlock your Adventures” Pocket Guides


Following the success of our handy pocket size guides in Cumbria we are delighted to be launching these guides in Northumberland for 2021. These guides are packed full of “things for people to see and do”, area maps, details of attractions, activities, and useful local information. The pocket guides are designed to be given to visitors upon arrival or picked up by the visitor themselves whilst beginning to explore the area.